Sunjoy Waddhwa, the producer of Balika Vadhu, is coming up with a new show. “Jyoti unlike Balika Vadhu is a different show”, says the producer of the show, Sunjoy Waddhwa.

He continues saying, “Jyoti is a show which salutes all woman. The story traces the journey of a young woman Jyoti; the eldest of the three daughters and the sole bread earner of the family who sacrifices her dreams and aspirations to fulfill every need and desire of her family”.

When asked why he didn’t prefer to make another show similar to Balika Vadhu, when others are copying the concept and banking on it?

“You see, I don’t like to follow others. I started a new trend with Balika Vadhu and everyone followed it and now I am starting a fully new concept with ‘Jyoti’ and let others follow it. I am a trendsetter just like in the fashion Industry where one leads and others follow”, quips a happy Sunjoy.

‘Jyoti’, a Sphere Origins production, sees almost an entirely new cast with Sneha Wagh playing ‘Jyoti’ as the main lead. The talented actors who will be the characters of Jyoti are Sneha Wagh, Sriti Jha, Sanjay Batra, Zaida Parveen etc. The story has been written by the noted writer Purnendu Shekhar and will be directed by Siddhartha Sengupta. The show is produced by Sunjoy Waddhwa from the renowned Sphere Origins. ‘Jyoti’ launches from 16th February, 2009, every Monday-Thursday at 8.30 p.m. on NDTV Imagine.